Coming up with an electronic music festival in Japan, bringing the best DJs in the world such as Martin Garrix, Afrojack, Deadmau5, Don Diablo, Kungs and Quintino to the country and promoting new local talent.
360º Marketing and communication strategy
Artist choice strategy
Social media strategy
Paid Performance strategy
Soft branding and merch design (backdrops, roll-ups, welcome pack…)
Conceptualization and content creation for Social Media
Front & Back end development
UX & UI design
Press y PR
International DJs and more than 25 national DJs.
Presence in media
Impressions on social media
Trending Topic on X in Japan
Electronic music is fast and energetic, and we wanted to represent that from the get-go with the festival’s name. With the concept of velocity, we created the festival’s branding inspired by the Univers imaginary. Electronic music is the music of the future, that transports you to a new world, and we created all the visual identity and communication around that concept.
Actions speak louder than words. Check them out.
MotoGP™ Beats Lights Out Gala
Motorcycling World Championship 2023 closing event with an Ana Mena show.